Email Followup

The first email marketing campaign was initiated by Gary Theurk in 1978 and resulted in $13 million worth of sales. Although the email was sent [...]

In the modern age of social media, it's hard to think that something as old-school as email can still compete against the likes of Instagram, [...]

Email marketing is the best way to get a higher return on investment. The number of email users is expected to grow to 4.5 billion [...]

Email marketing is one of the oldest forms of digital marketing in the book. Since the dawn of digital business, sending promotional emails has [...]